Number of monthly active

Facebook users

worldwide

2.70 Billion

(as of 2nd quarter 2020)

Number of monthly active Facebook users worldwide (in millions)

Facebook: number of monthly active users worldwide 2008-2019

The graph shows a linear increase in the number of Facebook users (in millions) during the course of 2008-2019. The number of active users reached one billion during the third quarter of 2012. And it kept showing a steady growth reaching 2.5 billion active users by the fourth quarter of 2019.

Number of daily active Facebook users worldwide (in millions)

Facebook: number of monthly active users worldwide 2008-2019

The graph shows a linear increase in the number of daily active Facebook users during the time period of 2008-2019. The number of daily active users reached one billion during the third quarter of 2015 and the numbers kept rising to the point it reached 1.6 billion during the fourth quarter of 2019.

Number of monthly active Facebook users in the United States and Canada (in millions)

Facebook: number of monthly active users worldwide 2008-2019

The graph depicts the number of monthly active Facebook users during the course of 2010-2019. The number of monthly active Facebook users in the United States and Canada reached 200 million during the fourth quarter of 2013. And during the fourth quarter of 2019, it got up to 248 million users from both the United States and Canada.

Most popular social networks worldwide,
ranked by number of active users

(as of October 2019)

The statistic shows the number of active users (in millions) worldwide using the most popular social networks. The statistic clearly shows that Facebook is leading the competition with an active user count of 2.5 billion. And Instagram, which is owned by Facebook can be seen in the sixth position having 1 billion active users.

Leading countries based on number of Facebook users
as of October 2019 (in millions)

Countries with the most Facebook users 2019

  • No:2

    183

  • No:4

    120

  • No:5

    82

  • No:10

    37

  • No:9

    38

  • No:1

    269

  • No:3

    123

  • No:7

    59

  • No:6

    68

  • No:8

    47

The map shows the top ten countries with the most number of Facebook users. India ranks first with an active user number of 269 million, outrunning the United States which has 183 million users and ranking in the second position

Distribution of Facebook users worldwide as of October 2019, by age and gender

Facebook: distribution of global audiences 2019, by age and gender

The graph shows the number of active Facebook users based on their age groups and gender. From the graph, it could be observed that men between the age groups of 25 and 34 tend to use Facebook the most worldwide. And women between the ages of 18 to 24 constitute 10 percent of active Facebook users worldwide.

Device usage of Facebook users worldwide (as of January 2019)

Facebook access penetration 2019, by device

The graph depicts the percentage of various devices that are being used worldwide to access Facebook. It came out that 96 percent of users prefer smartphones and tablets when it comes to using Facebook. And only 25 percent of users use their laptop and desktop to access Facebook.

Leading Facebook usage reasons according to users in the United States as of 3rd quarter 2019

U.S. Facebook usage reasons 2019

The graph shows the various purposes for which internet users in the United States use Facebook. The stats show that 88 percent of people use Facebook to keep in contact with their family and friends. And 33 percent use Facebook for entertainment purposes.

Activities on facebook by facebook users in the United States in February 2019

Facebook activities 2019, by platform

  • Viewing photos

    65%
  • Watching videos

    46%
  • Sharing content with everyone

    57%
  • Sharing content one to one

    43%
  • Networking

    33%
  • News

    38%
  • Finding/shopping for products

    15%
  • Promoting my business

    7%

The data shows the various activities for which users across the United States use Facebook. It came out that 65 percent of users use Facebook for viewing photos, whereas 46 percent use it for watching videos. And 57 percent use Facebook for the purpose of sharing content.

Percentage of U.S. adults who use Facebook as of February 2019, by educational background

Facebook usage reach in the United States 2019, by education

The graph shows the percentage of adults who use Facebook in the United States based on their educational qualifications. 74 percent of adults who use Facebook are the ones with a college degree.

Biggest publishers on Facebook as of August 2019, ranked by total Facebook interactions (in millions)

Facebook user engagement of leading publishers 2019

The statistics show the leading publishers on Facebook worldwide as of August 2019. Cnn.com is in the leading position with an interaction rate of 42.77 million. This includes likes, shares, and comments on content posted during the measured period.

Facebook's advertising revenue worldwide from 2009 to 2018 (in million U.S. dollars)

Facebook: advertising revenue worldwide 2009-2018

The graph depicts the revenue Facebook has made through advertising. In 2010 Facebook’s advertising revenue crossed the 1 million mark. And by the year 2018, Facebook made an annual revenue of 55 million through Ads.

Price of selected acquisitions by Facebook as of July 2017(in million U.S. dollars)

Facebook usage reach in the United States 2019, by education

The statistics show the companies that Facebook has acquired over the years and their acquisition price. In 2014, Facebook acquired Whats app for 19 billion US dollars. Also, Facebook bought Instagram during the year 2012 for 1 billion US dollars.