SEM & PPC (Search Engine Marketing)

Focusing on organic search is a relatively slow way of enhancing discoverability. To get more assured and goal oriented results, you must have to advertise online as well. Finding out exactly who your audience is and targeting them is what forms the major idea of our ad strategy. We create compelling advertisements that will attract, engage and convert your customer.

Online Advertising

online advertisement

Here are some common ways to purchase online advertisements:

  • Cost Per Visitor or CPV
  • Cost Per Mille or CPM
  • Cost Per Click or CPC
  • Cost Per Action or CPA
  • Cost Per View or CPV
  • Cost Per Engagement or CPE
  • Cost Per Lead or CPL
  • Cost Per Acquisition
  • Cost Per Engagement or CPE
  • Cost per change

Top benefits of online advertising

  • Affordable and Cost effective
  • Enhanced interaction
  • Targeted Audience and Easy Audience Engagement
  • Best Branding
  • Informative and easier tracking
  • Better ROI

The term online advertising essentially identifies with online advertising, or internet advertising. It uses the World Wide Web and internet to convey messages in order to attract the customers.

Online advertising allows advertisements which can be customized including content and posted sites.

Types of online advertisements include Expanding ads, Superstitial ads, Floating ads, Trick banners, Polite ads, Pop-up ads, Video ads, Pop-under ads, Map ads.

Acodez, being a Premier Google Partners, we are focused to run targeted ad campaign across Google, Instagram, Facebook, Twitter, YouTube, and LinkedIn to produce leads and develop visitors to the site. We ensure the best results at optimized cost with our strong ad management experience.

  • Google Adwords

    It bodes well for you to harness this reach and utilize it to expand your business as Google Adwords is the world’s powerful network.

  • Facebook Advertising

    Facebook has more than 1.44 billion dynamic overall clients and 125 million of them are Indians. With FB Advertisements, we guarantee you get the best portion of this virtual universe of connected customers.

  • Retargeting Ads

    It empowers you to demonstrate advertisements to those traffic who have visited your website yet left without purchasing. These promotions show up on different sites that the individual is perusing through, to keep your brand noticeable, grabbing browser’s attention and bringing him back.


Once the campaigns are set up (which normally takes 3-4 days) and the ads are approved by the platforms like Google, Facebook, LinkedIn, Twitter, Taboola, etc, you could start seeing the results. However, it could take some for the campaign to fully optimize, after which the results would be further improved.

We have worked both ways. In fact, we have a full fledged creative team and can strategize right from the conceptualization to the campaign theme execution in digital space. Also we will create ads in various formats - Images, GIFs, Micro Videos etc. We can also design and develop landing pages and microsites, so as to maximize the campaign results.

We have a full-fledged digital marketing team with a proven expertise in managing digital marketing campaigns for all sorts of clients - big budget MNC clients to small budget one-man start-ups. We're an award-winning and Google and Bing Partner agency and our team possess hands-on experience in managing campaigns across all platforms - Google, Bing, Facebook & Instagram, Twitter, LinkedIn, Pinterest, Quora, Taboola, Outbrain, Hotstar - you name it!

The success of Online Advertising can be measured base don the related metrics. It could be Leads, Traffic, Downloads, Sales, Video Views, Reach, Engagement etc base don the objective and tentative result targets set initially.

What’s new

Brand new website for Anchor By Panasonic, fully designed and developed by team Acodez, is now live.

Working on a brand new website for Axis Bank Forex - right from Information Architecture & UX, UI and Development.

Working on a brand new website for Titan Sonata. Stay tuned to see it in action!

Signed contract with Panasonic Lighting as their digital marketing agency

Brand new website for CavinKare, fully designed and developed by team Acodez, is now live.

Signed Contract for a 5000+hours Web application for an investor firm in Saudi Arabia

Working on the Logo and Brand Identity for Remit Money (by Axis Bank)

Signed contract for managing the Social Media accounts of Anchor Electricals

Working on new E-commerce Portal for Cover Story - by Future Group. Stay Tuned!

Launched new website for Panasonic Powertools

Just Inaugurated - our 4th office in India at UL CyberPark SEZ, Calicut

Read Our Blog

Happy Clients

Acodez handled my website's design and they did a tremendous job with this.

Simo Bennis
Seduction Naturelle PNL, France

I will definitely recommend Acodez to such clients who're looking for quality.

MPM Munawar
Chairman & MD, Exotel Holidays P Ltd, India

I'm speechless!! It's brilliant! Thank you for the great job

Ade Okusanya
Director, Hermes Global Capital LLC, UK

Acodez team delivered everything I wanted. Big Thanks!

Klaudyna Hebda
Food Blogger, Poland