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Jul 072023

A Complete Guide to Performance Marketing

Whether you recently started a business or have been an owner for some time, you probably already know about the several kinds of marketing that

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Jun 052023

Most Important YouTube Metrics and KPIs to Track

In today’s digital age, YouTube has become a powerful platform for businesses and individuals to reach a global audience. However, simply creating and uploading videos

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May 292023

What is E-E-A-T in SEO and How it Works: Everything you Need to Know “Double-E-A-T”

E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthiness) or “Double-E-A-T”, has become a major component of SEO. It is a strategy organizations use to ensure their website

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May 052023

Social Media Analytics: Why is it Important and a Complete Guide to Get Started

The emergence of social media has brought about a significant transformation in how businesses interact and connect with their clients. According to data from Statista,

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May 022023

Web Design Tips for SaaS Companies

As a SaaS company, having a website that is both visually appealing and user-friendly is essential for attracting and retaining customers. Your website is the

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Apr 242023

What Is Heuristic Evaluation and How Does It Improve Your UX?

In today’s competitive market, businesses are aware that a good user experience is essential to retain customers and attract new ones. This is because users

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Apr 102023

The Do’s and Don’ts of letter-spacing in web design

When designing a website, letter-spacing is frequently one of the most overlooked elements. Nevertheless, this subtle detail can have a significant impact on a website’s

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Apr 042023

What is Content Mapping and why is it important in web design?

The importance of content mapping in web design is often overlooked, but it can have a significant impact on the effectiveness of a website. Content

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Mar 182023

Psychology of shapes in web design

Everything we see is composed of shapes, and their meaning fundamentally influences our understanding of how shapes function in the world. Since they are so

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Mar 072023

AI and the Future of Design

Artificial intelligence (AI) is rapidly changing the way we approach design. With its ability to analyze data, make predictions, and even create designs, AI is

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Feb 242023

Why and How Often Should You Perform Website Redesign?

Website redesign is the process of updating the look and feel, functionality, and overall performance of a website. It can be done to rebrand a

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Feb 082023

Acodie Interview Series: Mr Jono Aldrerson, head of SEO at Yoast

We had the honour of speaking with Mr Jono Aldrerson, head of Seo at Yoast. It goes without saying that it was a wonderful experience.

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Jan 302023

Web Development Books That Every Developer Should Know

INTRODUCTION Website designing is recognised as a highly rated skill, and similar to other skills, you will need to read some of the top-notch website

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Jan 092023

8 Ways to Reduce Cognitive Overload in Web Design

Web design has become an essential component of enterprises, organizations, and people trying to reach a bigger audience in the ever-expanding digital world. Connecting with

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Dec 222022

Quick Guide: How To Integrate SEO For Your Mobile App In 2024?

There were 3.3 million and 2.11 million apps on Google Play and App Store, respectively, in the first quarter of 2024. That’s a lot of

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Nov 282022

How Analytic Tools can Help to Upgrade Your Business

What analytic tools are? Website analytics is a piece of complex statistical information. It provides an accurate and individualized analysis of the number of website

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Oct 072022

What is Human-Centered Design? How is it Used to Create Better Products?

Designing marketable products in the past often included coming up with a concept, building it, and then hoping that consumers would purchase and utilize it.

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Sep 122022

What is Design Thinking, and Why Is It Important?

Most businesses face ongoing pressure to improve their products and services to meet consumer demand. As an entrepreneur, innovation is not something you can afford

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Aug 112022

Product Analytics vs Marketing Analytics

Analytics is a broad concept used in many business and marketing contexts. But at the end of the day, it’s about gathering crucial data to

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Jul 262022

How to Properly Brand Your Business Website

The online shopping trend is hitting its peak. If you are a business owner and don’t have a business website, you are missing an opportunity

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Jul 212022

How to Evaluate the Effectiveness of Advertising Campaigns: ROMI, ROI, and ROAS

There are a plethora of indicators that may be used to assess the efficacy of advertising efforts. ROI, ROAS, and ROMI are the three most

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Jul 192022

Google Shopping vs. Bing Shopping: Everything You Need to Know

Google Shopping Vs. Bing Shopping: Which One Is Best for Your Business? Both have their own strengths & weaknesses. Here is everything You Need to

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Jun 112022

Website Design Tips & Tricks for Technology Companies

Websites for technology companies serve as a focal point and effective tool for marketing initiatives. In order to succeed, your technology site has to deliver

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Jun 052022

Researching the Primary Difference Between UX Writing and Copywriting: 10 Interesting Features

If everything is clear with copywriting for many, then the UX writer is something new, unknown, and requires explanation. It may seem like a buzzword

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Apr 142022

Tips to Improve Your SEO with Heatmaps

Heatmaps can help you fine-tune your website’s content, pages, and posts in terms of length, structure, and messages according to real user behavior; it can

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