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Jun 122021

Various Types of Software Applications

The software acts as an instructor. It tells the computer what action to perform. To do various tasks effectively, you require the support of software.

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Jun 082021

Strategies to Encourage Customers to Download Your Mobile App

Around the globe, there is a high rate of mobile app development. Currently, over 8.9 million apps have been uploaded to the google play store

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May 242021

Instagram Growth Hacks to Gain More Followers in 2026

Today, Instagram has become the sweetheart for marketers. Close to 15% of the world’s population have at least an account on it and the majority

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Mar 172021

Email Marketing vs Marketing Automation – What are the Key Differences?

The advancement in technology has led to a massive growth of digital marketing. Virtually all businesses that are keen on leveraging technology to expand their

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Mar 012021

5 Bold Predictions for the Future of eCommerce

Introduction Making predictions about the internet is a great way to look very silly. But just because people have been so very, very wrong in

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Feb 162021

YouTube Consumption Habits of Baby Boomers, Gen X, Millennials, and Gen Z

Planning to run a YouTube video marketing campaign? With more than 2 billion active users, it’s not difficult to see why YouTube is the leading

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Jan 222021

What is a QA Analyst?

We are at the peak of technology and are forecasted to grow even more. At this point, it is essential to maintain the quality, reliability

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Dec 292020

What is an Encrypted Virus – Its Threats and Countermeasures?

An encrypted virus is a computer malware that’s become a serious threat to global businesses in the last half-decade. An encrypted virus is defined as

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Dec 232020

Pinterest Promoted Pins: Everything You Need to Know

On the face of it, it would seem that Facebook is pulling ahead of every other social media platform. While all the plaudits should deservedly

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Dec 102020

Ways Artificial Intelligence Is Improving Software Development

Artificial Intelligence (AI) has revolutionized many facets of life as we know it. From your daily commute to browsing your email inbox, there is a

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Dec 092020

Location-based Marketing: A Guide for 2026 and Beyond

In 2019, our dependence on smartphones to navigate the world around us was already on the rise. The COVID-19 pandemic, though, took that to a

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Dec 082020

Famous Reddit Marketing Fails

As a marketer, the odds are that you’ve explored a host of social media marketing options. While the most popular money-making platforms include the likes

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Dec 072020

How LinkedIn can help you Boost your eCommerce Business

Neglected LinkedIn in your business efforts? Big mistake! It is a goldmine of opportunities, completely on par with the traditional business toolstack – like a

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Nov 172020

The Benefits of Connected Retail

Connected Retail, unless you’re a professional working in the area of large distribution, that term probably doesn’t evoke much for you. It’s a pity because

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Nov 162020

7 Ways Technology Will Affect the Future of Customer Service

Customer service has always been an integral part of businesses, large or small. And in today’s competitive world, satisfying the demanding customers is more vital

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Nov 092020

Top 10 Mobile App Ideas for Startups

The demand for mobile apps is always on the rise. Reports by Statista show that the global mobile app revenues are set to increase from

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Nov 072020

Geofencing Technology And Its Applications

Geofencing has revolutionized market research, making it easy and enjoyable for businesses and researchers to study consumer behavior and preferences. This technology enhances the accuracy

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Oct 162020

How The eCommerce Ecosystem Will Change This Holiday Season?

For people, the holidays are the time of gift-giving, feasting, and happy memories with family and friends. But if you are in the eCommerce industry,

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Sep 242020

How To Overcome Cybersecurity Challenges In Digital Marketing

Digital marketing is an important part of every business. However, there is a challenge when a business has to share data that should be kept

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Aug 262020

Use These Twitter Marketing Tips Like A Pro

Twitter is the cool kid in the social media scene. Everybody wants to get on the #trend and discuss emergent issues. Granted, all social media

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Aug 212020

YouTube Marketing Strategy: 7 Tactics For Success

Video marketing is where all the action is today. Thanks to mobile technology increasingly penetrating civilization, consumer’s demands have changed. Most people want instant and

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Aug 042020

Quora Marketing – How To Promote Your Blog Posts On Quora

Reading is a great way to relax. Once you get into the flow state, you become immersed in your own realm, and time seems to

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Jul 032020

10 Powerful Digital Marketing Ideas to Boost Traffic

We are living in a tech-savvy world and over the last few decades, digital marketing has undergone tremendous transformation. For you to cope with stiff

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Jun 162020

How the Black Swan Event of 2020 is Affecting eCommerce

On March 11th, 2020, the World Health Organization declared COVID-19 as a global pandemic. The news was expected. The virus had spread from China to

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May 262020

All About Cyber-Attacks on Mobile Devices and How to Protect Against Them?

Mobile devices, particularly smartphones that have features similar to computers are carried everywhere in purses, pockets, or cars. Besides their popularity, these devices are characterized

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