What is Click-through rate (CTR)?

About
- Our Profile
Acodez is a multi-international award winning digital agency, with offices in Gurgaon, Mumbai, Bangalore and Calicut in India. Started in 2011, Acodez has more than 600 satisfied customers spread across 70+ Countries.
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- Awards & Accolades
Acodez has won more than 16 international awards, competing with the best agencies in the world. These recognitions, presented by the leading Industry Associations in the world stand testimony to our creativity, technical skills and quality standards.
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Services
We offer a wide array of services to cater to any of your web, mobile, or digital marketing requirements. Be it through the creativity of our designs, usage of latest technologies or adherence to industry best practices, we always thrive to deliver world class solutions to our clients.
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Products
- Acowebs
- E-Learning App
We've built some outstanding products which are being used by customers across the globe. Acowebs, our eCommerce plugins and extensions division has more than 50,000 users. And our customizable e-Learning mobile app product currently handles 1M+ active users for our various edtech clients.
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- Our Portfolio
At Acodez, we're obsessed with quality. And we believe, the same reason made us the ideal choice for hundreds of satisfied customers across the globe - 70+ Countries as of now, span across all 6 Continents.
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We've always been at the forefront of technological advancements. We use cutting edge technologies, advanced frameworks and proven methodologies to ensure that our solutions are future-ready and scalable.
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Talent Acquisition

At Acodez, we understand that having the right talent is crucial for the success of your projects. That's why we offer a dedicated "Hire a Resource" service to provide you with skilled professionals to join your team and effortlessly drive your projects forward.
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Hire a Resource
At Acodez, we understand that having the right talent is crucial for the success of your projects. That's why we offer a dedicated "Hire a Resource" service to provide you with skilled professionals to join your team and effortlessly drive your projects forward.
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Careers
- Current Openings
Acodez is rated as one of the top digital agencies in India and one main reason for this is the quality benchmark that we set for ourselves. If you believe that you can help us conquer the skies and above, then, this is a golden opportunity for you. Come, be part of our story!
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- Blog
Explore the latest trends and find our updates on all you need to know about what is happening in the world of web and technology.
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Contact
In India, we're based out of Gurgaon, Mumbai, Bangalore and Calicut. If you're from any other part of the world, we're just an email or phone call away!
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Write to us info@acodez.in
Skype acodez
Telephone +91 95 44 66 88 44

Locate us

Delhi Mumbai Bangalore Calicut

Delhi NCR - India

1101 - 11th Floor
JMD Megapolis, Sector-48
Gurgaon, Delhi NCR - India

Mumbai - India

1st floor, Urmi Corporate Park
Solaris (D) Opp. L&T Gate No.6
Powai, Mumbai- 400072

Bangalore - India

#12, 100 Feet Road
Banaswadi,
Bangalore 5600432

Calicut - India

UL CyberPark (SEZ)
Nellikode (PO)
Kerala, India - 673 016.

Westhill, Kozhikode
Kerala - 673005
India

Click-through rate (CTR)

What is Click-through rate (CTR)?

Click-through rate(CTR) measures the number of people who have clicked and visited the links out of the total number of people who have viewed that ad. As this metric is calculated in terms of percentage, it can be calculated by the formula;

{ CTR= (Clicks / Impression)*100 }

CTR significantly impacts SEO goals, such as boosting rankings and website visibility. With this metric, you can observe how well your strategies, particularly the keywords, meta titles and descriptions. As a result, high CTRs signify users find the content relevant, which is a basis for ranking.