Earnings per click
What is Earnings per click?
Earnings per click is a metric used to calculate the average amount of money received by dividing the total amount of commissions by the number of clicks received. It’s often used in affiliate marketing and paid advertising when users click on such links.
This metric benefits both businesses and marketers. For marketers, it’s an opportunity to choose which affiliate programs are more luring. For companies, this metric helps identify which affiliates have the potential to earn them more clicks and sales.
Overall, this one metric can help one understand how much money one can earn with one click and improve one’s efforts to earn more money.